{"product_id":"singles-first-label-textbook","title":"The Singles-First Label Textbook","description":"\u003cp\u003e\u003cstrong\u003eA 113-page, fully sourced operating manual for releasing music one single at a time — for any genre, any territory.\u003c\/strong\u003e Not a marketing pamphlet: this is the complete system for running a label or an artist career, from cadence and rollout through promotion, commerce, finance and measurement.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eInside — 20 chapters, 274 cited sources\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eWhy singles-first — the structural argument, and when a project is still right\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eCadence, the buffer and the annual plan\u003c\/strong\u003e — the habit that makes consistency survivable\u003c\/li\u003e\n\u003cli\u003eAnatomy of a single rollout, week by week (including the post-release weeks almost everyone skips)\u003c\/li\u003e\n\u003cli\u003eThe asset standard: what to have ready, to what specification\u003c\/li\u003e\n\u003cli\u003eDistribution and metadata — where independent money silently leaks\u003c\/li\u003e\n\u003cli\u003ePlaylists and DSP pitching, including fraud vetting and what editorial actually wants\u003c\/li\u003e\n\u003cli\u003eWebsite, SEO, email and direct-to-consumer — owning the audience\u003c\/li\u003e\n\u003cli\u003ePaid advertising, short-form and creator marketing, with kill and scale rules\u003c\/li\u003e\n\u003cli\u003ePress and publicity: finding the angle, pitching, premieres\u003c\/li\u003e\n\u003cli\u003eRadio, sync and publishing — integrating the adjacent revenue systems\u003c\/li\u003e\n\u003cli\u003eBuilding a catalogue that compounds\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLabel finance:\u003c\/strong\u003e budgeting, cashflow, bookkeeping, funding and grants\u003c\/li\u003e\n\u003cli\u003eAI in label operations — what it genuinely helps with, soberly\u003c\/li\u003e\n\u003cli\u003eMeasuring what matters: leading indicators vs vanity metrics\u003c\/li\u003e\n\u003cli\u003eTeam, systems and operations; when to level up to an EP or album\u003c\/li\u003e\n\u003cli\u003eFailure modes, action plans by situation, worksheets and templates throughout\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e113-page PDF.\u003c\/strong\u003e Every price, platform rule and threshold footnoted to a checkable source — and where a widely-repeated claim couldn’t be verified, the book says so instead of repeating it. \u003cstrong\u003eInstant download, yours to keep.\u003c\/strong\u003e\u003c\/p\u003e","brand":"Club Diaspora","offers":[{"title":"Default Title","offer_id":49267293389108,"sku":"CD-PB-SINGLES","price":39.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0825\/1768\/8628\/files\/singlesfirst-1-hero.png?v=1787762620","url":"https:\/\/www.clubdiaspora.com\/products\/singles-first-label-textbook","provider":"Club Diaspora","version":"1.0","type":"link"}